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Issue Date	Title	Author(s)
2011	Evolutionary Psychologyin the Business Sciences	Saad, Gad
2011	e-shock 2020How the DigitalTechnology Revolution Is Changing Business and All Our Lives	De Kare-Silver, Michael
2011	Effective Strategy Implementation Conceptualizing Firms’ Strategy Implementation Capabilities and Assessing Their Impact on Firm Performance	J. Huber, Adele
2011	Country-Specifi c Effects of Reputation A Cross-Country Comparison of Online Auction Markets	Schlägel, Christopher
2011	Contingency Factors of Marketing-MixStandardizationGerman Consumer Goods Companiesin Central and Eastern Europe	Codita, Roxana
2011	Collaboration and Co-creationNew Platforms for Marketing and Innovation	Bhalla, Gaurav
2011	City BrandingTheory and Cases	Dinnie, Keith
2011	BRAND CHAMPIONSHow Superheroes Bring Brands to Life	. Buckingham, Ian P
2011	Boundary-Spanning Marketing OrganizationA Theory and Insights from 31 Organization Theories	M. Hult, G. Tomas
2011	Aesthetic Communication	Dees, Russell
2011	A Concise Guideto Market ResearchThe Process, Data, and MethodsUsing IBM SPSS Statistics	Mooi, Erik
2010	User Generated Branding Integrating User Generated Content into Brand Management	Arnhold, Ulrike
2016	Mind Genomics A Guide to Data-Driven Marketing Strategy	Milutinovic, Veljko
2009	The Valuation of Intangible AssetsAn Exploration of Patent and Trademark Portfolios	Sandner, Philipp
2009	The Seven Principles of WOMand Buzz MarketingCrossing the Tipping Point	Mourdoukoutas, Panos
2010	The Right Sensory MixTargeting Consumer Product DevelopmentScientifically	Derval, Diana
2010	The Product Manager’sToolkitMethodologies, Processes and Tasks inHigh-Tech Product Management	Steinhardt, Gabriel
2010	The New Role of Regional Management	Ambos, Björn
2010	The Idea Writers copywriting In A New Media and Marketing Era	Iezzi, Teressa
2010	The Golden CrossroadsMultidisciplinary findingsfor business successfrom the worlds offine arts, design and culture	Bevolo, Marco