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Collection's Items (Sorted by Submit Date in Descending order): 221 to 240 of 1714
Issue DateTitleAuthor(s)
2015Social Commerce Marketing, Technology and ManagementTurban, Efraim
2015Improving Sales and Marketing CollaborationA Step-by-Step GuideMalshe, Avinash
2015The Routledge Companion to Ethnic MarketingJamal, Ahmad
2017Marketing RenewableEnergyConcepts, Business Models and CasesHerbes, Carsten
2015Digital Marketing Management A Handbook for the Current (or Future) CEOZahay, Debra; Crittenden, Victoria L.
2013Enterprise Marketing ManagementInformationslogistik für das Marketing von morgenSpiegelberg, Domenik
2007Profitablemarketinga Guide To Marketing Return On InvestmentcommunicationYoung, Antony
2013Who Gets Funds fromChina’s Capital Market?A Micro View of China’s Economyvia Case Studies on Listed Chinese SMEsG. Wang, Jiazhuo
2013Vertical Price Coordinationand Brand CareInterdisciplinary Perspectiveson the Prohibition ofResale Price MaintenanceAhlert, Dieter
2013Tribal Marketing,Tribal BrandingAn Expert Guide to the BrandCo-creation ProcessRichardson, Brendan
2013Transnational Marketing and Transnational ConsumersSirkeci, Ibrahim
2013Third Party ProductReviews and Consumer BehaviourA Dichotomous Measuring via Rasch, Paired Comparison and Graphical Chain ModelsZiniel, Wolfgang
2013The Social Media ManifestoHallam, Jed
2015Proceedings of the 1994 Academy Annual Conference of Marketing Science (J. Wilson, Elizabeth; C. Black, William
2013The FORA FrameworkA Fuzzy Grassroots Ontology for OnlineReputation ManagementPortmann, Edy
2013The Executor of Integrated Marketing Communications Strategy: Marcom Manager’s Working ModelShin, Kwang-Yong
2013The Dominant Influenceof Marketing in the21st CenturyThe Marketing LeviathanJ. Kitchen, Philip
2013Retail Internationalization in Emerging CountriesThe Positioning of Global Retail Brands in ChinaPennemann, Karin
2013Marketing to the Ageing ConsumerThe Secrets to Building an Age-Friendly BusinessStroud, Dick
240Managing Social Media and ConsumerismThe Grapevine Effect in Competitive MarketsFae, Jane
Collection's Items (Sorted by Submit Date in Descending order): 221 to 240 of 1714