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Issue Date	Title	Author(s)
2014	Adoption of InnovationBalancing Internal and External Stakeholders in the Marketing of Innovation	Brem, Alexander
2014	Why Marketing to Women Doesn’t Work	Darroch, Jenny
2014	When Luxury Meets ArtForms of Collaboration between Luxury Brands and the Arts	Kastner, Olga Louisa
2014	Uniform Across-the-BoardPromotions	Jauch, Marc-Oliver
2014	TrendologyBuilding an Advantage through Data-Driven Real-Time Marketing	Kerns, Chris
2014	Toward a Metatheory of Economic Bubbles: Socio-Political and Cultural Perspectives	Dholakia, Nikhilesh
2014	Tourist Destination Images and LocalCultureUsing the Example of the United Arab Emirates	Schwaighofer, Verena
2014	Tourism Management, Marketing, and DevelopmentVolume I: The Importance of Networks and ICTs	M. Mariani, Marcello
2014	The Trend Management ToolkitA Practical Guide to the Future	Lise Kjaer, Anne
2014	The Social Web in the Hotel IndustryThe Impact of the Social Web on the Information Process of German Hotel Guests	Chehimi, Nadine
2014	The Quintessence of MarketingNils Bickhoff Svend HollensenMarc OpresnikWhat You Really Need to Know to Manage Your Marketing Activities	Bickhoff, Nils
2014	The Power of Customer MisbehaviorDrive Growth and Innovation by Learning from Your Customers	Fishe, Michael
2014	The Mindful Marketer How to Stay Present and Profi table in a Data-Driven World	Nirell, Lisa
2014	The Luxury Market in Brazil Market Opportunities and Potential	Diniz, Claudio
2014	The Brand Strategist’s Guide to DesireHow to give consumers what they actually want	Simpson, Anna
2014	Taking Down Goliath Digital Marketing Strategies for Beating Competitors With 100 Times Your Spending Power	M. Ryan, Kevin
2014	Sustainability and HumanResource ManagementDeveloping Sustainable BusinessOrganizations	J. Zink, Klaus
2014	Strategies in E-BusinessPositioning and Social Networkingin Online Markets	Gil-Pechuán, Ignacio
2014	Standing Room Only Marketing Insights for Engaging Performing Arts Audiences	Scheff, Joanne
2014	Social Networks and the Economics of Sports	M. Pardalos, M. Pardalos