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Issue Date	Title	Author(s)
2015	The Paradox of Points	Köcher, Sören
2015	Staying the Consumption Course	Krischan, Benjamin
2015	Sponsor- and Country- Related Predictors of Sponsorship Eff ectiveness	Lucas, Christian
2015	Social Media Marketing in Tourism and Hospitality	Minazzi, Roberta
2015	Social Media for Scientifi c Institutions	Hurrle, Daniel
2015	Scaling the Tail: Managing Profitable Growth in Emerging Markets	R. Ungson, Gerardo
2015	Revolution in Marketing: Market Driving Changes	E. Spotts, Harlan
2015	Rethinking Place Branding Comprehensive Brand Development for Cities and Regions	Kavaratzis, Mihalis
2015	Redesigning Manufacturing Reimagining the Business of Making in the UK	Beverland, Michael
2015	Public Relations in China	Wolf, David
2009	Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference	Robinson, Leroy
2000	Proceedings of the 2000 Academy Annual Conference of Marketing Science (AMS	E. Spotts, Harlan
2015	Proceedings of the 1998 Academy Annual Conference of Marketing Science (AMS	D. Honeycutt, Earl
2015	Proceedings of the 1997 Academy Annual Conference of Marketing Science (AMS	J. Wilson, Elizabeth
1995	Proceedings of the 1995 World Marketing Congress	Grant, K.
1993	Proceedings of the 1993 World Marketing Congress	D. Bahn, Kenneth
2008	WineBrandsSuccess Strategies for NewMarkets, New Consumers and New Trends	Resnick, Evelyne
2008	Structures and Dynamics ofAutopoietic OrganizationsTheory and Simulation	Blaschke, Steffen
2008	Strategy and Governanceof Networks	Hendrikse, George
2008	Public Relationsfor Asia	Morris, Trevor