Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/72883
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Ruth McNeil, Ruth McNeil | - |
dc.contributor.editor | David Barr | - |
dc.date.accessioned | 2019-06-17T07:42:37Z | - |
dc.date.available | 2019-06-17T07:42:37Z | - |
dc.date.issued | 2005 | - |
dc.identifier.isbn | Business Markets | - |
dc.identifier.isbn | 0 7494 4364 2 | en_US |
dc.identifier.uri | http://10.6.20.12:80/handle/123456789/72883 | - |
dc.description | The series provides up-to-date knowledge on the techniques of market research and customer insight and best practice in implementing them. It also shows the contribution market research and customer information management techniques can make to helping organisations of all kinds in shaping their strategy, structure, customer focus and value creation. | - |
dc.language | en | en_US |
dc.language.iso | en | en_US |
dc.publisher | Kogan Page Limited | en_US |
dc.subject | Business Markets | en_US |
dc.title | Business To Business Market Research | en_US |
dc.type | Recording, oral | en_US |
Appears in Collections: | Social Work |
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