Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/31062| Title: | Handbook of New Product Development Management |
| Authors: | Christoph H. Loch, Stylianos Kavadias |
| Keywords: | Development Management |
| Issue Date: | 2008 |
| Publisher: | Elsevier Ltd |
| Description: | The focus of the book on operations issues implies that the three evolutionary levels are not equally represented. NPD from the operations viewpoint has focused on the execution of innovation, and therefore on the firm and process levels. The external environment and industry levels have been virtually absent from operations-related NPD literature. This is reflected in the structure of the book. |
| URI: | http://196.189.45.87:8080/handle/123456789/31062 |
| ISBN: | 978-0-7506-8552-8 |
| Appears in Collections: | Public Administration & Development Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 167.Christoph H. Loch.pdf | 3.18 MB | Adobe PDF | View/Open |
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