Title:	The Selling of Civil Rights The Student Nonviolent Coordinating Committee and the Use of Public Relations
Authors:	Vanessa, Murphree Graham Hodges
Keywords:	Student Nonviolent Coordinating Committee (U.S.)--Public relations
Issue Date:	2006
Publisher:	Routledge
Description:	Established in 1960, the Student Nonviolent Coordinating Committee (SNCC, known to most as “Snick”) emerged as part of the most important social movement in American history—the civil rights movement.1 In the face of a daunting mission, SNCC founders purposefully put communication and publicity at the center of their initial agenda.2 In 1962, SNCC Communications Director Julian Bond told an interviewer that the group was formed as an information agency for organizing civil rights protests at universities across the South.3 These coordinating activities propelled and strengthened the student movement, and SNCC’s communication efforts served as a foundation for the movement until the group’s demise at the end of the decade.
URI:	http://10.6.20.12:80/handle/123456789/9623
ISBN:	0-415-97889-0
Appears in Collections:	African Studies

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