Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/73324
Title: Empowering Brands with Customer IntegrationClassifi cation, Benefi tsand Success Factors
Authors: Sesselmann, Jörg
Keywords: Classifi cation, Benefi tsand Success Factors
Issue Date: 2016
Publisher: Springer Science+Business Media, LLC
URI: http://10.6.20.12:80/handle/123456789/73324
ISBN: 978-3-658-11639-2
Appears in Collections:Marketing & Management

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