Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/73104| Title: | Sponsor- and Country-Related Predictors of Sponsorship Eff ectivenessSponsorship in a National and International Environment |
| Authors: | Lucas, Christian |
| Keywords: | International Environment |
| Issue Date: | 2015 |
| Publisher: | Springer-Verlag Berlin Heidelberg |
| URI: | http://10.6.20.12:80/handle/123456789/73104 |
| ISBN: | 978-3-658-07684-9 |
| Appears in Collections: | Marketing & Management |
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