Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/71175
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Shin, Kwang-Yong | - |
dc.date.accessioned | 2019-06-05T08:48:21Z | - |
dc.date.available | 2019-06-05T08:48:21Z | - |
dc.date.issued | 2013 | - |
dc.identifier.isbn | 978-3-642-38091-4 | - |
dc.identifier.uri | http://10.6.20.12:80/handle/123456789/71175 | - |
dc.language.iso | en | en_US |
dc.publisher | Springer | en_US |
dc.subject | Marcom Manager’s Working Model | en_US |
dc.title | The Executor of Integrated Marketing Communications Strategy: Marcom Manager’s Working Model | en_US |
dc.type | Book | en_US |
Appears in Collections: | Marketing & Management |
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