Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/70862
Title: | Advances in Advertising Research (Vol. IV)The Changing Roles of Advertising |
Authors: | Rosengren, Sara |
Keywords: | Advances in Advertising |
Issue Date: | 2013 |
Publisher: | Springer-Verlag Berlin Heidelberg |
URI: | http://10.6.20.12:80/handle/123456789/70862 |
ISBN: | 978-3-658-02365-2 |
Appears in Collections: | Marketing & Management |
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