Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/70688
Title: | Quantitative Marketing and Marketing Management Marketing Models and Methods in Theory and Practice |
Authors: | Fritz, Wolfgang |
Keywords: | Marketing Management |
Issue Date: | 2012 |
Publisher: | Palgrave Macmillan |
URI: | http://10.6.20.12:80/handle/123456789/70688 |
ISBN: | 978-3-8349-3722-3 |
Appears in Collections: | Marketing & Management |
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