Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/70622
Full metadata record
DC FieldValueLanguage
dc.contributor.authorCalkins, Tim-
dc.date.accessioned2019-06-03T06:05:37Z-
dc.date.available2019-06-03T06:05:37Z-
dc.date.issued2012-
dc.identifier.isbn978-1-137-51186-7-
dc.identifier.urihttp://10.6.20.12:80/handle/123456789/70622-
dc.language.isoenen_US
dc.publisherPalgrave Macmillanen_US
dc.subjectCompetitive Attacksen_US
dc.titleDEFENDING YOUR BRAND How Smart Companies Use Defensive Strategy to Deal with Competitive Attacksen_US
dc.typeBooken_US
Appears in Collections:Marketing & Management

Files in This Item:
File Description SizeFormat 
194.pdf1.41 MBAdobe PDFView/Open
Show simple item record


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.