Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/70073
Title: Online Brand Communities Using the Social Web for Branding and Marketing
Authors: J. Martı´nez-L opez, Francisco
Issue Date: 2016
Publisher: Springer International Publishing Switzerland
URI: http://10.6.20.12:80/handle/123456789/70073
ISBN: 978-3-319-24824-0
Appears in Collections:Marketing & Management

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