Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/69530
Title: | Trust as the Key to Loyalty in Business-to-ConsumerExchanges |
Authors: | Ebert, Tara |
Keywords: | Trust Building Measures in the Banking Industry |
Issue Date: | 2009 |
Publisher: | Springer |
URI: | http://10.6.20.12:80/handle/123456789/69530 |
ISBN: | 978-3-8349-1622-8 |
Appears in Collections: | Marketing & Management |
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