Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/68725
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dc.contributor.authorBauer, Andreas-
dc.date.accessioned2019-05-22T09:13:28Z-
dc.date.available2019-05-22T09:13:28Z-
dc.date.issued2006-
dc.identifier.isbn978-0-230-20388-4-
dc.identifier.urihttp://10.6.20.12:80/handle/123456789/68725-
dc.language.isoenen_US
dc.publisherPalgrave Macmillanen_US
dc.subjectManagement Agendaen_US
dc.titleMoment of TruthRedefining the CEO’s BrandManagement Agendaen_US
dc.typeBooken_US
Appears in Collections:Marketing & Management

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