Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/59447
Title: | Contemporary Thoughts on Corporate Branding and Corporate Identity Management |
Authors: | Melewar, T. C. |
Keywords: | Corporate image |
Issue Date: | 2008 |
Publisher: | Palgrave |
Description: | The book contains 11 articles which cover facets of corporate branding and management. |
URI: | http://10.6.20.12:80/handle/123456789/59447 |
ISBN: | 978-0-230-58322-1 |
Appears in Collections: | Foreign Language and Literature |
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