Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/5423
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dc.contributor.authorNiall, Cook-
dc.date.accessioned2018-10-01T05:36:28Z-
dc.date.available2018-10-01T05:36:28Z-
dc.date.issued2008-
dc.identifier.isbn9780566088001-
dc.identifier.urihttp://10.6.20.12:80/handle/123456789/5423-
dc.descriptionSocial media is perhaps the antithesis of mainstream Internet activity, in the sense that it takes place at the edges of the World Wide Web. Its peripheral nature often means that it exists in isolation linked by many nodes and niches, and only those who follow the relevant threads and connections may find it. This is a hard concept for senior executives to get their heads around. They have been conditioned to invest in and respond to those things that reach the biggest audience, but the Internet makes no distinction between mainstream and peripheral activity – in many cases, it actually brings the two together.-
dc.languageenen_US
dc.language.isoenen_US
dc.publisherGoweren_US
dc.subjectManagement – Communication systems – Social aspectsen_US
dc.titleHow Social Software Will Change the Future of Worken_US
dc.typeBooken_US
Appears in Collections:Social Work

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