Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/49266
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dc.contributor.authorJ. Scott, Armstrong-
dc.date.accessioned2019-02-28T10:56:02Z-
dc.date.available2019-02-28T10:56:02Z-
dc.date.issued2010-
dc.identifier.isbn978-1-349-51189-1-
dc.identifier.urihttp://10.6.20.12:80/handle/123456789/49266-
dc.language.isoenen_US
dc.publisherPalgrave Macmillanen_US
dc.subjectAdvertisingen_US
dc.titlePERSUASIVE ADVERTISING Evidence-based principlesen_US
dc.typeBooken_US
Appears in Collections:Marketing & Management

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