Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/38492
Title: EXCELLENT PUBLIC RELATIONS AND EFFECTIVE ORGANIZATIONS: A Study of Communication Management in Three Countries
Authors: LARISSA A. GRUNIG
JAMES E. GRUNIG
DAVID M. DOZIER
Keywords: Corporations-Public relations-United States
Issue Date: 2002
Publisher: by Lawrence Erlbaum Associates, Inc.
Description: Now you are about to read the final product of this Is-year program of research. This book puts it all together. It summarizes and updates the literature published in Excellence in Public Relations and Communication Management. It incorporates the results presented in the reports published by the IABC Research Foundation and in the Guide. This book goes well beyond any of the previously published reports on the Excellence study. It contains many new statistical analyses of the survey data and more details from the case studies.
URI: http://196.189.45.87:8080/handle/123456789/38492
ISBN: 0-8058-1818-9
Appears in Collections:Public Administration & Development Management



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