Title:	Marketing and Social Construction Exploring the rhetorics of managed consumption
Authors:	Hackley, Chris
Keywords:	Marketing
Issue Date:	2001
Publisher:	Routledge
Description:	This book is about marketing and social construction. In my dictionary of choice about is a synonym for ‘on all sides of’, ‘all around’ and ‘near to’, each of which would be more appropriate than ‘about’ to describe the proximity of my book to its subject. The metaphoric about duly ‘deconstructed’ (in the broad American sense of deconstruction) my postmodernist, reflexive and quirky intellectual positioning should be aptly signified in the first paragraph, notwithstanding the dangers of setting down a scholarly intellectual marker with definitions from an ‘English Dictionary’ produced by ‘Children’s Leisure Products of New Lanark, Scotland’
URI:	http://10.6.20.12:80/handle/123456789/38338
ISBN:	0-203-36099-0
Appears in Collections:	Building Construction

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