Please use this identifier to cite or link to this item:
192.168.6.56/handle/123456789/33261
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Hintze, Stephanie | - |
dc.date.accessioned | 2019-01-02T06:23:44Z | - |
dc.date.available | 2019-01-02T06:23:44Z | - |
dc.date.issued | 2015 | - |
dc.identifier.isbn | 978-3-319-11376-0 | - |
dc.identifier.uri | http://10.6.20.12:80/handle/123456789/33261 | - |
dc.language.iso | en | en_US |
dc.publisher | Springer | en_US |
dc.subject | A Marketing Strategy | en_US |
dc.title | Value Chain Marketing A Marketing Strategy to Overcome Immediate Customer Innovation Resistance | en_US |
dc.type | Book | en_US |
Appears in Collections: | Marketing & Management |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
100.Stephanie Hintze.pdf | 6.28 MB | Adobe PDF | View/Open |
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