Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/28108
Title: The Marketing Accountability Imperative
Authors: E. Dunn, Michael
Keywords: Marketing Investments
Issue Date: 2009
Publisher: Jossey-Bass
URI: http://196.189.45.87:8080/handle/123456789/28108
ISBN: 978-0-7879-9832-5
Appears in Collections:Accounting and Finance

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