Please use this identifier to cite or link to this item: 192.168.6.56/handle/123456789/26369
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dc.contributor.authorRingrow, Helen-
dc.date.accessioned2018-11-30T10:42:48Z-
dc.date.available2018-11-30T10:42:48Z-
dc.date.issued2016-
dc.identifier.isbn978-1-137-55798-8-
dc.identifier.urihttp://10.6.20.12:80/handle/123456789/26369-
dc.descriptionThis book explores how a certain kind of ‘femininity’ is constructed through the language of cosmetics advertising. The relationship between gender, the mass media, and identity is often complex. In much contemporary Western 1 media, there exists a strong connection between femininity and an attractive appearance, which can be found in both language and images depicting and/or targeting women. From Disney princesses to reality tele- vision makeover shows, female appearance from childhood through to adulthood tends to be foregrounded in a way that male appearance is not.en_US
dc.language.isoenen_US
dc.publisherPalgrave Macmillanen_US
dc.subjectAdvertisingen_US
dc.titleThe Language of Cosmetics Advertisingen_US
dc.typeBooken_US
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