DSpace Collection:192.168.6.56/handle/123456789/877252024-03-02T14:52:06Z2024-03-02T14:52:06ZMarketing Food BrandsPrivate Label versus Manufacturer Brands in the Consumer Goods IndustryChimhundu, Ranga192.168.6.56/handle/123456789/675762020-07-09T12:08:08Z2018-01-01T00:00:00ZTitle: Marketing Food BrandsPrivate Label versus Manufacturer Brands in the Consumer Goods Industry
Authors: Chimhundu, Ranga
Description: This book has investigated the coexistence of private label (i.e. retailer own brands) and manufacturer brands in FMCG/supermarket product categories in an environment characterised by high retail consolidation and concentration, as well as direct competition between brands owned and managed by owners of the grocery retail shelves (private label) and those owned and managed by their suppliers (manufacturer brands).2018-01-01T00:00:00ZManagement Game TheoryShaorong Sun, Shaorong Sun192.168.6.56/handle/123456789/675722020-07-20T10:24:38Z2018-01-01T00:00:00ZTitle: Management Game Theory
Authors: Shaorong Sun, Shaorong Sun
Description: Based on the fundamentals of game theory, the game problems in this book are organised from various game phenomena in management practice. Thus, the readers can easily understand the profound game theory principles behind the management practice. Meanwhile, these game theory principles can also provide some guidance on solving practical problems.2018-01-01T00:00:00ZBusiness Sustainability Model for Malaysian Housing DevelopersJaafar Mastura, Syed Putra Syed Abu Beker, Azlan Raofuddin Nuruddin192.168.6.56/handle/123456789/672542020-07-09T13:17:20Z2018-01-01T00:00:00ZTitle: Business Sustainability Model for Malaysian Housing Developers
Authors: Jaafar Mastura, Syed Putra Syed Abu Beker, Azlan Raofuddin Nuruddin
Description: Housing is an indispensable need for human beings. It not only reflects a certain standard of living, but its manifestation has transcended into a symbol of modernity and lifestyle. In Malaysia, the Real Estate and Housing Developers’ Association (REHDA) estimates that about 150,000 units of houses are required annually to fulfil the population demands and household growth.2018-01-01T00:00:00ZBuilding Leadershipin Project and NetworkManagementHans Werner Franz, Christoph Kaletka, Bastian Pelka, Rusggiera Sarcina192.168.6.56/handle/123456789/672532020-07-09T13:33:08Z2009-01-01T00:00:00ZTitle: Building Leadershipin Project and NetworkManagement
Authors: Hans Werner Franz, Christoph Kaletka, Bastian Pelka, Rusggiera Sarcina
Description: The book in your hand is not a scientific book, although it is based just as much on science as on our own experience in consultancy and management. As its title suggests, we want to build a bridge between the leadership that is typical of facilitation techniques and that of project and network management. Therefore, this book does more than provide you with insights into the mainly methodical Messages we want to transmit. It will also make suggestions for how to train facilitators, and in the Centre of the book you will find a wealth of now 50 carefully selected and reality-proof Tools.2009-01-01T00:00:00Z